Socium provides services like accountancy and advise about taxes, companies, subsidies, structural reforms, family, and employers. Its customers are spread throughout the Netherlands.
Question
When Socium moved to a new office in Zaltbommel in 2021, they also wanted a new website with fresh colours, a good overview of the services they provide and a clear introduction to who they are. The main goal of the website was that it had to be very accessible. As a physical office they are easy to reach, and they work by a no-nonsense policy. Socium is a very professional company, but it is also informal and close to the entrepreneurs they work for. Every individual is treated according to their own wishes. This company culture had to show on the website as well.
Assignment
After designing the wireframe, a custom and personal design was made for Socium in Sketch. The next step was creating a custom template in WordPress following that design. Besides that, Before Sales also takes care of practical issues like administering the URL, hosting the website and providing a maintenance contract. When the website went live, we announced that on social media. For these posts also a design was made.
Solution
To showcase this, we added a lot of recognisable pictures to the website, so that companies from the area feel at home. We used round elements to give the website a friendly feel and not too business formal: exactly the appearance Socium has and wants to display. Because Socium likes to speak to the customer personally the Call To Action (CTA) is getting in touch with (potential) customers. This can be done by filling in the contact form or to directly contact Henrik and Pieter on their mobile phone numbers.
We wanted a new accessible website that showcased our new office. After working with Before Sales, our site has a contemporary design and bespoke look.
Socium
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